Barnwell Co.

Branded packaging label design for Barnwell's Rosewood hand balm.
 
 

Our brand for Barnwell Co. is inspired by their commitment to natural ingredients and the sensory experience of using them—how their products look, smell, and feel.

 
 
 
 
Branded packaging label design for Barnwell's juniper and spruce bath salt, by The Beauty Shop.
 
The wordmark design for the Barnwell brand is shown in black and white.
 
The stacked logo design for Barnwell by The Beauty Shop is shown in black and white.
 
 
A photo of branded packaging label design for Barnwell's Cocoa Cardamom Hand and Body Lotion, and Rose Purifying Face Mask, by The Beauty Shop.
 
 
 

Our strategy for the visual brand world focused on the beauty of contrasting concepts and what happens when they come together. In this brand, sophistication is earthy and sustainability is luxurious, artisanal, and accessibly-priced.

 
 
 
A photo of a bowl of branded Barnwell chapsticks, displaying custom label design by The Beauty Shop
 
Branded packaging and label design for Barnwell's facial oil..
 
 
Branded packaging and label design for Barnwell's Anise Lavender Shea Butter Soap by The Beauty Shop.
 

In packaging, products are individually numbered, textures and colors are showcased, and sans serifs and scripts are united to embody Barnwell’s primary ethos: that everyone deserves delightful self-care rituals.

 
 
 
Branded packaging and label design for Barnwell's Hand and Body Lotion.
 
A photo of a custom Barnwell branded sign, white logo on wood, designed by The Beauty Shop
 
 
A brand photo of branded packaging and label design by The Beauty Shop for Barnwell’s Juniper Spruce Bath Salt.
 
 
A photo of assorted Barnwell hand salves, showing branded packaging and label design by The Beauty Shop.