The Beauty Shop is a is a women-owned creative agency and graphic design studio located in Portland, Oregon specializing in branding, packaging, and Squarespace website design and development.
Barnwell Co.
Our brand for Barnwell Co. is inspired by their commitment to natural ingredients and the sensory experience of using them—how their products look, smell, and feel.
Our strategy for the visual brand world focused on the beauty of contrasting concepts and what happens when they come together. In this brand, sophistication is earthy and sustainability is luxurious, artisanal, and accessibly-priced.
In packaging, products are individually numbered, textures and colors are showcased, and sans serifs and scripts are united to embody Barnwell’s primary ethos: that everyone deserves delightful self-care rituals.